ADVANCING SPORTS TOURISM
The inaugural California Sports Summit will serve as the premier annual convening of sports commissions, destination marketing organizations (DMOs), and key industry stakeholders from across the Golden State. Designed to elevate collaboration and strengthen California’s position as a global sports destination, the Summit will provide a focused, high-level forum for leaders to connect, align, and advance shared priorities.
Registration will open in mid-March. In the meantime, please save the dates.
ABOUT THE SUMMIT
Hosted by the California Sports Coalition, the Summit will bring together sports commission and DMO executives, event rights holders, venue operators, and strategic partners for a full day of impactful programming and meaningful engagement.
Attendees can expect:
Curated one-on-one appointment sessions connecting destinations with rights holders and partners to drive future business opportunities
Insightful panel discussions and peer-to-peer exchanges centered on industry trends, major event attraction strategies, funding models, and emerging opportunities
Policy and advocacy conversations aimed at strengthening California’s competitiveness in hosting national and international events
Best practice sharing across event operations, community impact, sponsorship development, and destination branding
Strategically scheduled to immediately follow the Sports ETA Chief Executive Summit, the California Sports Summit will take place at the InterContinental San Diego. This timing allows industry leaders already convened in San Diego to seamlessly extend their engagement, maximizing participation and collaboration among the state’s top decision-makers.
By bringing California’s sports tourism leadership together in one place, the Summit aims to foster stronger partnerships, amplify the state’s collective voice, and drive long-term growth and impact for communities throughout California.
EVENT SCHEDULE
Wednesday, January 13
Thursday, January 14
Friday, January 15
Arrivals & Opening Reception
Appointments & Education
Closing Breakfast
QUESTIONS?
If you have any questions regarding this event, please reach out to our partners below:
Anthony Brennenan - abrenneman@ocsportscommission.org
Todd Dibs - todd@visittrivalley.com
Kirstin Olsen - kirstin@SportsSanDiego.org