ABOUT

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California Travel Association (CalTravel) is the influential, unified voice of the travel and tourism industry in California. It protects and advances the interests and investments of California’s travel industry through advocacy, collaboration, and education.

CalTravel members include CVBs, destinations, resorts, attractions, airports, transportation companies, industry associations, ad agencies, media companies, and other organizations for whom travel and tourism advocacy is important.


OUR VALUES

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THE IMPORTANCE OF TOURISM IN CALIFORNIA

*Dean Runyan Associates, California Economic Development Department, U.S. Bureau of Labor Statistics, 2018

*Dean Runyan Associates, California Economic Development Department, U.S. Bureau of Labor Statistics, 2018

“I have been a member of California Travel Association for many years. I have been a member of the EC, BOD, Past Chairman, and currently Co-Chair of the CalTravel PAC. I am amazed with where the organization is today compared to just a few short years ago.
We now have a exceptionally talented leader in Barb Newton; the services of the best lobbying firm in Sacramento, Political Solutions; and a Strategic Plan for the future that will help us achieve our stated goal to protect and advance the interests and investments of California’s travel industry through advocacy, collaboration, and education.
The organization is strong and worthy of your support. I encourage you to get involved and make a difference.”
— Joe Terzi - President & CEO, San Diego Tourism Authority
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